- Written by - Phil Cuming
Salesforce managed services and team augmentation are often confused—but they solve very different problems. This article explains when each model works best, and why many firms use both.
Managed Services vs Team Augmentation: What’s the Difference?
As Salesforce estates mature, delivery conversations tend to shift. The question is no longer “Can we deliver this?” but “How do we deliver it sustainably, safely, and at pace?”
Two models are often discussed at this stage: Salesforce managed services and Salesforce team augmentation. While they’re sometimes grouped together, they are designed to solve very different problems.
For financial services and professional services organisations—where governance, accountability, and delivery risk matter—choosing the right model (or combination) can make a material difference to outcomes.
This article breaks down the differences and offers a practical way to decide which approach fits your current delivery context.
Why these models are often confused
Both managed services and team augmentation:
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Provide access to specialist Salesforce capability
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Reduce pressure on internal teams
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Support ongoing delivery rather than one-off implementations
The confusion usually arises because both sit outside the traditional fixed-scope project model. But their purpose, structure, and risk profile are fundamentally different.
What Salesforce managed services is designed to do
Salesforce managed services is best understood as a long-term operational support model.
It is typically used to:
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Keep an existing Salesforce platform stable and optimised
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Handle incremental enhancements and minor change requests
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Provide predictable support, maintenance, and improvements
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Reduce dependency on key individuals internally
Managed services works well when:
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Demand is steady and predictable
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The platform is broadly established
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The focus is on optimisation, support, and continuous improvement
In this model, the provider takes responsibility for how work is delivered within agreed parameters.
What Salesforce team augmentation is designed to do
Salesforce team augmentation is a capacity and capability model, not an operational one.
It is typically used to:
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Increase delivery capacity quickly
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Add specialist skills to an existing team
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Support high-pressure or high-risk phases of delivery
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Maintain internal ownership of priorities and decisions
With augmentation:
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Resources are embedded into your team
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You retain control over backlog, priorities, and governance
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The model flexes as delivery needs change
Rather than outsourcing delivery, you’re strengthening it from the inside.
👉 You can explore how this works in practice in Comnexa’s Salesforce Team Augmentation approach.
A practical comparison: managed services vs augmentation
Ownership and control
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Managed services: Delivery approach and prioritisation are shared or delegated
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Team augmentation: Ownership remains firmly with your internal team
Flexibility
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Managed services: Best for predictable, repeatable work
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Team augmentation: Best when priorities and scope evolve
Governance
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Managed services: Works well when governance is well defined and stable
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Team augmentation: Ideal when governance must remain tightly aligned to internal controls
Speed of change
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Managed services: Optimised for steady flow
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Team augmentation: Optimised for rapid scaling and change
When managed services is the better choice
Managed services tends to be the right fit when:
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Your Salesforce platform is mature and stable
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Demand is consistent month to month
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You want predictable cost and support coverage
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Delivery risk is relatively low
For many organisations, managed services becomes the backbone of “business as usual” Salesforce operations.
When team augmentation makes more sense
Team augmentation is often the better option when:
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Delivery demand fluctuates
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You’re entering a critical programme phase
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Specialist expertise is needed temporarily
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Accountability must remain internal
This is particularly relevant in regulated environments, where outsourcing decision-making can introduce risk rather than reduce it.
Why many organisations use both models together
In practice, this is rarely an either/or decision.
Many Salesforce organisations adopt a hybrid model, for example:
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Managed services for platform stability and incremental change
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Team augmentation during transformation phases, migrations, or regulatory change
The key is aligning the delivery model to the type of work, not forcing all work through a single structure.
Choosing the right model starts with the right question
Rather than asking “Which model is cheaper?”, a more useful question is:
“Where do we need flexibility, and where do we need predictability?”
Answering that honestly usually makes the choice much clearer.
FAQs
Is managed services the same as outsourcing Salesforce delivery?
Not exactly. Managed services focuses on operational support and incremental change, not full ownership of transformation programmes.
Does team augmentation replace internal Salesforce teams?
No. Augmentation strengthens internal teams by adding capacity or specialist skills, while keeping ownership internal.
Can managed services and augmentation run at the same time?
Yes. Many organisations use managed services for BAU work and augmentation for programmes or high-pressure phases.
Which model is better for regulated industries?
It depends on the work. Managed services suits stable operations, while augmentation is often better when governance and accountability must stay internal during change.
Final thought
Managed services and team augmentation are not competing models—they’re complementary tools.
Understanding when to use each allows organisations to scale Salesforce delivery without increasing risk, complexity, or cost. The most effective delivery strategies are those that adapt the model to the work, not the other way around.
If you’re considering how these approaches fit into your delivery roadmap, Comnexa’s Team Augmentation approach provides further context on how organisations use augmentation alongside other delivery models.